Senior Product Marketing Specialist
CesiumAstro
Informazioni sul ruolo
Please Note: To conform with the United States Government Space Technology Export Regulations, the applicant must be a U.S. citizen, lawful permanent resident of the U.S., conditional resident, asylee or refugee (protected individuals as defined by 8 U.S.C. 1324b(a)(3)), or eligible to obtain the required authorizations from the U.S. Department of State.
At CesiumAstro, we are developers and pioneers of out-of-the-box communication systems for satellites, UAVs, launch vehicles, and other space and airborne platforms. We take pride in our dynamic and cross-functional work environment, which allows us to learn, develop, and engage across our organization. If you are looking for hands-on, interactive, and autonomous work, CesiumAstro is the place for you. We are actively seeking passionate, collaborative, energetic, and forward-thinking individuals to join our team.
The Skylark product line is focused on the rapid design, build, and test of cutting-edge active phased array antennas (AESA) for terrestrial and airborne applications. Current programs span high-power, large-scale ground terminals for missile defense to commercial airline and helicopter connectivity solutions.
JOB DUTIES AND RESPONSIBILITIES - Develop product positioning, value propositions, key messages, and competitive differentiators aligned with technical capabilities, customer needs, and business objectives.
- Translate complex product specifications, architectures, applications, and performance characteristics into clear messaging for technical and nontechnical audiences.
- Collaborate with Engineering and Product Management to validate technical accuracy, approved product claims, and consistency of messaging across communication channels.
- Coordinate go-to-market activities for new products, major releases, feature enhancements, and product lifecycle changes, including launch schedules, deliverables, and stakeholder requirements.
- Partner with Product Management, Business Development, Engineering, and Marketing to align launch objectives, target audiences, product announcements, and supporting communications.
- Monitor product development milestones, customer successes, and business priorities to identify opportunities for market-facing communications and sales enablement.
- Create technically accurate product marketing materials, including datasheets, solution briefs, product presentations, website content, graphics, and industry publications.
- Support Business Development with customer-facing presentations, product narratives, competitive differentiation, and sales enablement resources.
- Review product content and supporting documentation to maintain consistency with current capabilities, technical requirements, and approved messaging.
- Analyze customer feedback, competitor positioning, product capabilities, market trends, and industry developments to identify differentiation opportunities and messaging gaps.
- Develop recommendations for product positioning, go-to-market priorities, and commercialization activities based on technical, customer, and market information.
- Assess product marketing effectiveness through content utilization, launch performance, stakeholder feedback, and customer engagement metrics, recommending improvements to marketing practices and processes.
JOB REQUIREMENTS AND MINIMUM QUALIFICATIONS - Bachelor's degree in Marketing, Business Administration, Engineering, Communications, or a related field with 5–8 years of related experience, or Master's degree in a related field with 3–6 years of related experience in product marketing, technical marketing, product communications, go-to-market planning, market research, or a related discipline.
- Strong knowledge of product marketing principles, market positioning, value proposition development, competitive differentiation, and go-to-market planning.
- In-depth understanding of technical product communications, customer needs, product lifecycle activities, and comm
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