Product Marketing Manager Lead, Consumer & Prosumer

ABOUT WISPR

Wispr is an AI research and product company building the voice interface for computing. AI can now reason, code, and act. Yet, humans still do the work of the interface. We think that’s backwards. https://wisprflow.ai/post/the-master-plan

Our first products are Flow, which lets you speak naturally in any application, and Notetaker, which builds context across conversations. We’re building toward an interface that can perceive, understand, and take action with earned trust. That means solving hard problems across models, systems, and product - and caring about the final human experience as deeply as the technology underneath it.

We’re a talent-dense team that holds strong opinions, tests them quickly, and builds technology that sparks joy. Our goal is to build the first voice interface used every day by a billion people.

ABOUT THE ROLE

We’re looking for a senior product marketer to lead how we bring new products and capabilities to consumers and prosumers.

Your first priority will be owning major launches, from understanding the customer and shaping the positioning to coordinating execution and improving results after launch. We ship quickly across products, platforms, and AI models. You’ll turn that pace of innovation into clear stories and compelling reasons for people to try, adopt, and keep using Wispr.

Reporting to our VP of Product Marketing, you’ll work closely with Product, Lab, and our marketing channel leads. This is a hands-on role with substantial ownership. You’ll develop the strategy, write the messaging, make decisions, and bring people together to deliver the work.

WHAT YOU’LL DO

- Lead major launches from insight through execution. Define the audience, customer problem, positioning, launch strategy, and measures of success. Build the plan, align owners, manage dependencies, and keep the team moving as the product evolves.

- Own positioning and messaging for the products you launch. Turn complex capabilities into clear customer benefits, differentiated stories, and credible proof. Give people a compelling answer to why this product matters to them now.

- Ground decisions in customer understanding. Talk to users, study product behavior and competitors, and partner with Product to understand workflows, motivations, and barriers to adoption. Translate those findings into decisions about who we target and what we say.

- Connect the story across channels. Write core messaging, launch briefs, and landing-page copy. Partner with Creative, Growth, Lifecycle, Social, Creators, and PR to build coordinated campaigns that reach the right people.

- Build strategic alignment between Product and Marketing. Build strong working relationships with product managers and technical teams. Understand what’s shipping, make sound calls when scope changes, and bring customer and market insights back into product decisions.

- Carry launches into sustained adoption. Work with Growth and Lifecycle to test messages and improve the path from discovery to first value and repeat use. Partner with release marketing to carry the launch story into ongoing customer education.

- Make each launch better than the last. Establish practical processes, clear ownership, and useful retrospectives. Use data, customer feedback, and AI tools to improve both the quality of the work and the speed at which it ships.

WHAT WE’RE LOOKING FOR

- Strong consumer instincts: you understand how individuals discover products, decide what’s worth trying, and form new habits.

- Deep customer research skills. You know how to uncover what users need, what motivates them, and what gets in their way. You build a depth of customer understanding that makes you a trusted authority on the user, and translate those insights into sharp positioning and compelling messaging.

- Experience independently leading substantial product launches, including the positioning and messaging as well as cross-functional execution.

- Excellent writi